Perspectives on Business Management, Economics & Information Technology (PBMEIT) Now also covers research on Psychology

PBME Volume III ISBN: 978-81-951151-1-2

CHALLENGES AND OPPORTUNITIES DURING COVID-19 ON ENTREPRENEURSHIP IN INDIA

Author(s): SAJITHA S

Abstract

COVID-19 pandemic began to spread over the world from the end of December 2019. Its outbreak adversely affected all sectors of the world posing a new challenge for the Indian entrepreneurship ecosystem. It affected the viability and growth of the enterprise. Entrepreneurs have to deal with social distancing, work from home, travelling restrictions and lockdown taken to prevent the spread of corona virus. Some entrepreneurs have had to close temporarily, while others have to carry out small scale activities. Therefore, innovations need to be seen in all aspects of entrepreneurial effort. The barriers to this epidemic need to be overcome. Enterprises need to find ways to survive and to get their product to the customer.

The country focusing on the development and implementation of new technologies, tools and systems to address COVID 19 related issues. The government of India has come up with a number of new schemes to promote these activities through entrepreneurship.

This study discusses what challenges COVID spread in entrepreneurship and different opportunities that created to overcome the obstacles.

Keywords: entrepreneurship, innovation, government schemes, opportunities

JEL Classification: L26, O30, D81

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