Perspectives on Business Management, Economics & Information Technology (PBMEIT) Now also covers research on Psychology

PBME Volume IV, April 2021 Issue

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Editorial Team

Vijaya Kittu Manda
Lead Consultant,
Vijay Technologies, Visakhapatnam, India

Dr. Naveenan R.V.
Assistant Professor, School of Commerce and Management Studies,
Dayananda Sagar University, Bengaluru, India

Dr. Rajesh Rengaswamy
Associate Professor & Head, Department of Commerce (IT, Banking & Insurance),
Hindusthan College of Arts & Science, Coimbatore, India

Dr. Harmeet Matharu
Assistant Professor, Department of Commerce (Finance & Marketing),
St. Claret College, Bengaluru, India

Peer Reviewers

Dr. Aruna Polisetty
Assistant Professor, Department of Finance,
GITAM Insitute of Management, GITAM Deemed to be University

Dr. Pratima Merugu
Assistant Professor, Department of Marketing,
GITAM Insitute of Management, GITAM Deemed to be University

Dr. Sowdamini Thatta
Assistant Professor, Department of Human Resource Management,
GITAM Insitute of Management, GITAM Deemed to be University

Dr. Safeer Pasha
Assistant Professor, Department of Commerce,
St. Claret College, Bengaluru

List of Book Chapters

1. A STUDY ON MONETARY MOTIVATION FACTORS AND ITS IMPACT ON JOB SATISFACTION

Author(s): RASHMI S.B.

2. CSR INITIATIVES AND ECONOMIC DEVELOPMENT: A CRITICAL ANALYSIS WITH SPECIAL REFERENCE TO ITC LIMITED

Author(s): Dr. BORAH A.K.

3. CORONAVIRUS DISEASE (COVID-19) AND NEW BUSINESS PRACTICES

Author(s): DR. MOHAMMED MAJEED, DR. ABUBAKARI ABDUL RAZAK & AHMED TIJANI

4. THE HEALTHCARE MANAGEMENT OF POST-COVID DISEASE RECOVERY COMPLICATIONS: A PATIENT-CENTRIC APPROACH STUDY

Author(s): SONIA PURANG & Dr. P.S. RAYCHAUDHURI

5. CHALLENGES AND OPPORTUNITIES OF DRUG REPURPOSING: A COST-EFFECTIVE STRATEGY FOR PRODUCT DEVELOPMENT AND NEW MARKET DEMAND

Author(s): SHASHWAT KHARE & Dr. P.S. RAYCHAUDHURI

6. HEALTHCARE DATA ANALYTICS: A PROMISING APPROACH TO MANAGE BIG DATA IN HEALTHCARE AND PHARMA

Author(s): STUTI THAPLIYAL, Dr. P.S. RAYCHAUDHURI & HIMANSHU KAUSHIK

7. IMPACT OF COVID-19 PANDEMIC ON THE INDIAN INSURANCE SECTOR

Author(s): Dr. V. PARVATHI & Dr. C. LALITHA

8. QUALITATIVE REVIEW OF LITERATURE FOR ARTIFICIAL INTELLIGENCE IN TODAY’S BUSINESS SCENARIO

Author(s): MADHAVI & DR. VIJAY KUMAR

9. NEW APPROACHES OF HRIS DURING COVID-19 TO TACKLE THE PROBLEM ARISING IN THE EDUCATION SECTOR

Author(s): AKANSHA ARYA & DR. RAJLAXMI SRIVASTAVA

10. GREEN BANKING PRACTICES IN INDIA DURING COVID-19

Author(s): G. SRIVIDYA & B. VIJAYALAKSHMI

11. CAN INDIAN BANKING INDUSTRY OVERCOME NPA ISSUE DURING THE PANDEMIC TIME?

Author(s): Dr. SHITAL P. VEKARIYA

12. A CONCEPTUAL MODEL FOR TALENT MANAGEMENT IN INDIAN HOSPITALITY INDUSTRY – HR ANALYTICS FOR RECRUITMENT/ EMPLOYEE ATTRITION

Author(s): Dr. NITA CHOUDHARY & DEBLINA SARKHEL

13. IMPORTANCE OF SOCIAL MEDIA ETIQUETTES IN THE MODERN BUSINESS WORLD

Author(s): CHETHAN S. & SINDHU BHAIRAVI G.U.

14. THE GUERRILLA MARKETING TECHNIQUE

Author(s): LIYA XAVIER & VIMALA LUCY JAYAN

15. NIFTY SHARIA 50 PERFORMANCE DURING COVID-19 FIRST WAVE

Author(s): MUHAMMED SAFWAN K K

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